Last Spring, I rallied up a few pediatricians to start a blog. The purpose
of this blog? Glad you asked:
1) Create a platform for pediatricians to express themselves
2) Give pediatricians a voice
3) Give pediatricians a online presence
4) Inform and educate
5) Dispel myths
6) Tell our side of the story
7) Give first hand account of what it is like to work the front lines
as pediatricians
The list actually goes on… but fundamentally, the essence of the blog is to
create an online platform where pediatricians can talk about things they
care about the most.
The blog has been up and running for 9-months. And in those 9 months, we’ve
hosted nearly 30,000 people to the site. The site gets on average 100 daily
visits, which accounts for more than 3300 visits a month.
I’m not bragging with these numbers. My intent is to rally more of you,
actually.
Here is the deal, parents are desperately seeking advice online. And
because there isn’t a strong pediatric community online, yet, they are
getting info from dubious and shady websites.
*I want to change that*. I want *you *all to be that source of trusted info
instead of our friend Jenny. And who better than a group of front line
pediatricians with thousands of years of collective experience?
Think about this. If those of us that jumped on board early with Survivor
Pediatrics were able to draw nearly 30,000 people to visit our site without
any big media push, advertising or notoriety, imagine how much more we
could accomplish if many of us got behind this social media initiative?
If you’d like to be a contributor, we’ve love to have you (send me an email
offline). But if you don’t have the time to write you can still
help. Here is how: make an effort to spread the word. Use Twitter, post to
Facebook, email the best blog post to your patients, print your favorite
ones and use them as handouts in your practice. Tell your friends and
colleagues as well. For those of you on a speaking circuit, plug the site.
Now, if you don’t want to be a part of this and prefer to do your own
thing, that is fine too. But get out there and start to have an online
presence. The more people out there the better.
One last thing… if you don’t join this cause, kittens will die in Pocatello
Idaho. Just sayn’
B
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